Taylor Swift and Google Collaborate to Test Them fans with the pioneer scribble Interactive continues to revolutionize networks. On the occasion of the re-release of his album 1989 (Taylor’s version)prepared a series puzzle with little clues. This is the first time this has been available to a pop artist. a powerful and ingenious marketing tool.

However, this is not the first time that the tech giant has used this tool to pay tribute or remember important dates. Despite this, this is still a new concept for many users, so they will ask themselves the same question: What’s happened scribble?

Doodle dedicated to the 190th anniversary of the birth of Johannes Brahms and the history of the creation of the Google tool
Doodles for the 190th anniversary of the birth of Johannes Brahms / Google

This is about special design suitable for any situation that adorns Google’s home page. In recent years, they have gained great popularity, becoming real works of art. No matter how complex the design, keeps saying “Google”. Thus, by doing click In some of them, users are redirected to a page with a story or explanation for decoration.

The reasons a tech giant chooses can vary. Mother’s Day, Independence Day, anniversaries and birthdays of important figures in history… In the case of Spain, Google even congratulated the Prado Museum on its 200th anniversary in 2019.

“Doodle” of the general elections in Spain on July 23 / Google

How did the idea for doodles come about?

Origin of this instrument dates back to 1998, even before the company is registered. This year, the founders of Google, Larry Page and Sergey Brinthey did corporate logo modification to respond to an invitation to the Burning Man festival, which took place in the Nevada desert.

The First Doodle and the History of Google's Tribute Tool
The first “doodle” in history / Google

“The purpose of the changed logo was send a funny message Google users to let them know that the founders were “from the office” (OOO in English). Although the first scribble was relatively simple, this fact marked the beginning of a company logo design idea to commemorate noteworthy events,” Google’s own page explains.

Two years later, Larry and Sergei asked designer Dennis Hwangwho was currently undergoing an internship at the company, scribble for him Bastille Day. Users liked the design so much that the creators decided calling Dennis draftsman Official representative of Google.

Since then, the decorative instrument has become appear more often on the main page of the search engine. Over time, demand for scribble grew internationally. For this reason, the company decided to create department consisting of a team of engineers and illustrators talented people called “doodlers”.

Thus, knowing what’s happened scribble, Citizens can be more attentive the next time they appear in their search engine. Apart from bringing Google’s home page to life, this tool serves entertain millions of users platforms around the world.