Spain is already completely infected black friday trend, on a day when stores offer (supposedly) significant discounts. And it is noteworthy that the tradition is already part of the country, since it originated in the USA and celebrated the day after Thanksgiving. A holiday that the Spaniards do not celebrate. But what is the history of Black Friday?
Traditionally in the United States, fall is divided into three stages at the end of summer. October for Halloweenfrom November to Thanksgiving Day and December for Christmas, and stores are using each of these holidays to promote shopping after the September slump. Therefore, on the first day of the Christmas season, stores usually start sentences attract customers to give gifts.
In the fifties, with the advent of big box stores, it became fashionable to spend Friday and Saturday of Thanksgiving doing business. first Christmas shopping. But where did this name come from?
Legends of Black Friday
There are many theories about why Black Friday, a day associated with shopping, has the same name as disastrous days in the economy like Black Thursday 1929. In fact, on September 24, 1869, Black Friday occurred due to gold speculation, which led to a major economic crisis.
I’m ready for Black Friday videos of humanity going into mass hysteria! ???????????? pic.twitter.com/RM8Lzek4CQ
— Hallux Grinch (@SpikeStoops) November 24, 2017
However, this has nothing to do with the Black Friday tradition. It is also not true thatStores will spend the year in “red numbers” and they won’t recover until the day after Thanksgiving. And the version that has become popular in recent years is that slaves, in plantation era in the 19th centurysold that day at half price, was also thrown away.
The real story of Black Friday
A version that turned out to be true, as confirmed by such American media as NBK, ABC or channel Storyis completely unexpected. In the 1950s, after it became popular to go shopping for Christmas gifts after Thanksgiving dinner, Philadelphia police wanted to avoid crowds and problems.
Many people came to the city to buy first decorations and look for discounts. But also go to the usual Football game which was celebrated on Saturday, according to Bonnie Taylor-Blake, a researcher at the University of North Carolina.
Was not only traffic problems, as well as crowding, confrontation between customers…petty thefts even increased among those who took advantage of the chaos. The police hated this event and began to call it “Black Friday”, putting all their negative impressions into the name. His intention was that, having become popular, people preferred to distribute their purchases and avoid queues and problems.
By the early 60s, the name was more than widespread in Philadelphia. It had so many negative connotations that department stores They wanted to change it to Big Friday., but they failed. The police also did not achieve their goal, it was still an important event for the Americans.
It took several decades to become popular in the US.
Although the term was already common in Philadelphia in the 60s, it spread throughout the United States much later. As media records show, This was only in 1985. By that time, stores had already managed to change the situation, and Black Friday turned into another holiday.
The opportunity to get ahead of the holiday rush and buy cheaper is how this event is now being promoted. One year later I arrived Cyber Monday, which corresponds to deals that only appear online on the Monday following Black Friday. The Chinese version of the same strategy is Singles’ Daywhich is celebrated on November 11th.
Source: El Independiente