The technological revolution of artificial intelligence, robotics or virtual reality has also reached the real estate sector. Following the impact of the 2008 economic downturn on the housing market, real estate technologies in an increasingly digitalized sector.

If home automation, virtual visits and chats are already a reality today, then the last great revolution is based on the so-called real estate technology, which setting the pace in property management and rental of residential and commercial real estate.

Europe is fertile soil for this type of platforms that are responsible for comprehensive rental management in the medium and long term, concentrating more than half of the technology companies in the world. Spain is not lagging behind and has already begun to gain a dizzying pace, becoming one of Europe’s most important centers of real estate innovation with 11% of the European market.

The Spanish rental property market, with more than 3.5 million homes for medium- and long-term rentals and an average landlord age of around 50 years, favors the search for solutions and services that automate management processes and also facilitate communication. between landlords and tenants. Without a doubt, these platforms are benefiting from tailwinds in the real estate sector such as mismatch between demand and inventory shortages and rising home prices, which has increased rental demand.

Homming is one of the leading technology companies in Spain. Since 2019, it has a diversified portfolio of clients, from small owners to real estate companies and large operators, to respond to the multiple needs of the sector and has witnessed the unstoppable growth of these platforms for which technology is their great ally. offer and demand what they need. “At Homming, we comprehensively cover the entire rental cycle in just a few clicks with smart, centralized and efficient management of any type of property for medium to long term rentals and room by room, allowing savings of more than 60% to 80%. % of management time,” says Jorge Montero, CEO of Homming.

Demand for these property management solutions continues to grow as they provide flexible and versatile tools to meet the needs of all rental segments, a market that continues to expand and is attractive to investors. Today, Spain is the third country in Europe for the number of technology companiesafter Great Britain and France.

World links

Proptech’s presence is global, with links such as the United States. Door hinge or German Vermiet. The first, founded five years ago, has raised $30 million to date, a sign of strong demand for these solutions in the US market. A similar case is with the German company Vermietet with a portfolio of almost half a million owners, in a country where half of the houses are rented and two of the three landlords are individuals.

Homming experts bet on market concentration in Spain, the remaining technologies that actually add value and solve a real problem. “We operate in a healthy ecosystem with increasing hiring and billing, but one that is stabilizing and naturally selecting companies that are not moving at the same rate as technology and needs,” he elaborates. buzzing.

The utilities offered by proptech are tailored to the needs of all types of owners, regardless of the size of assets they manage, as they provide process efficiencies and greater control over the available portfolio. In a single platform and in a simple way, these real estate technology tools facilitate communication between managers, owners, tenants and suppliers as they They can check the tenant’s solvency, draw up contracts and sign them digitally.reconcile income and expenses or manage incidents.

Investments in technology and industry knowledge represent the keys to the success of these “proptechnologies”which not only solve a real housing problem, but also make it easier to manage medium- and long-term rentals.