Not only specialists in the field of catering, flowers, music and photographers. For several years now, a figure has been observed in the wedding sector bridal stylists, image consultants who accompany the bride months before the wedding to create the perfect look for the event. Women as well as men turn to them for a choice of dress – more than one if the celebration continues in the following days or if you prefer to distinguish the ceremony outfit from the reception attire – style advice, choice of accessories. Like photographers, they too need to be ubiquitous yet invisible, ready to face any inconvenience that might jeopardize an important day.
However, their work begins months and months earlier: just as stylists do with their collections, bridal stylists use the mood board to fill in the ideas, suggestions, proposals that will be the highlight of the wedding.. It can be a color, a flower, a topic that is touched upon when choosing a dress for both the bride and the bridesmaids, so that every detail of the celebration is harmonious and proportionate. “You want the dress to be an extension of yourself and also look simple and without exaggeration,” he explains. Vd Cynthia Cook Dinner Smith, former editor of Vogue and since 2016 in the bridal world. “Taking care of everything is very difficult.” The task of wedding stylists is precisely to advise and inform the bride, but not to plunge her into a panic, but to make the preparation process as pleasant as possible.
Smith begins working with brides shortly after their engagement. “We often organize a cell phone group and focus on what clothes make sense depending on the location of the wedding ceremony, the size of the wedding, and the degree of formality of the ceremony. We then determine which boutiques and designers to focus on.” Relying on style consultants is often thought to be a habit exclusive to the most luxurious weddings — in fact, most buyers, Smith continues, spend between €8,000 and €20,000 on a wedding dress — but the cost varies greatly with the degree of customization. Each modification, from the cutout to the lining, takes more time, more dress rehearsals, and therefore more expense..
Some of the most sought-after brands include Carolina Herrera and Oscar de la Renta, but today social media allows you to quickly access dozens of different models from which to draw inspiration. “Brides can see any bride on this planet, wherever they are,” says Dara Adams of Veil by Dara Adams, who, along with her styling firm, is the style editor for Black Bride Journal. maybe while magazines are more editorially curated e [danno indicazioni su] what is their target market. In this way, paper magazines remain an important point of reference, but then it is on the Internet, thanks to the search for hashtags, that the eyes and mind falter in the imagination..
The choice of a model that should be in harmony with the groom’s suit is just one of the aspects that should be paid attention to.. Once the shape has been determined and any changes communicated, the bridal stylist will assist the bride in selecting materials: some from Italy, others from India and even Africa. In short, it’s a truly immersive tailoring experience. At the end of the day, the flowers will die, the cake will end, the music will turn off, and the dress will be the only tangible memory the bride will have. Knowing that you have dedicated so much care and love to your choice will enhance the meaning and value of this precious piece of clothing.
Source: Elle