The game’s story was so bad that sales were suspended and the studio went bankrupt within days of launch.

The game’s story was so bad that sales were suspended and the studio went bankrupt within days of launch.

“On the Eve” was accused of plagiarism, slave labor, false advertising and much more

In an unusual solution, the studio Fantastic suspended sales of the game The day before on a digital platform Steam just four days after its official launch, in December 7. The move came hours after the company posted a bankruptcy announcement on social media.

What happened to “The Day Before”?

According to the statement, due to the financial failure of the game’s launch, the company will not have the resources to continue operating. According to the agency GameDicoverCountil the game was canceled the day before, 201,076 copies V The day before were sold, as a result 91,694 refund requests – which will lead to revenue of approximately $4 million (by usingPolygon).

In addition to removing the game from circulation, trailers and other promotional videos were also removed from the studio’s channel on the site. YouTube and its CEO, Eduard Gotovtsevdeleted my profile on Xlate Twitterin an attempt to avoid public reprisals.

Why did “The Day Before” go so wrong?

MMO The day before Development began in 2015 with the promise of being a survival game with massive online interactivity. The idea was to reproduce the formula for success Last of us with the ability to play with friends, but unlike what was advertised, the game didn’t even have extensive connectivity options.

The project was repeatedly postponed under the pretext of the need for improvements before launch. When the game finally went public, it was in Early Access to hide its glaring lack of content. However, it was enough for the first players to become familiar with the title to spread a reality that The day before it was a shady scheme to make easy money. And the evidence was always there.

Let’s start with the fact that the studio does not hide the fact that its employees worked on a “volunteer” basis – that is, they did not receive money for the production of the game. It’s not hard to imagine that the downsizing would have led to high developer turnover and the hiring of people with minimal training looking to gain some industry experience (via NME).

During the publication of trailers, some players noticed that the previews copied footage, and sometimes even elements of other famous games, such as Last of us This Call of Duty. Thus, it was suspected that the marketing team was plagiarizing the work of popular games in order to deceive the consumer by hiding a product that was inconsistent with what was advertised (via GameRant).

In less than a week, the game entered the ranking of the ten worst games on Steam. Before launch, the game became the most anticipated game on the platform, being at the top of the “waitlist”.

Read also: