The announcement of the first three Brazilian plants authorized to sell pork to the Canadian market was made this week by MAPA (Ministry of Agriculture, Livestock and Supply). The divisions are located in the west and far west of Santa Catarina.
The authorized factories are the Itapiranga and São Miguel do Oeste divisions owned by Seara Alimentos and the Chapecó division owned by the Aurora Alimentos Central Cooperative (Aurora Coop).
According to the president of Sindicarne (Sindicato das Indústrias da Carne e Derivados in the state of Santa Catarina), José Antonio Ribas Junior, the opening of the Canadian pork market for Brazil once again confirms the quality and international approval of Santa Catarina pork. animal protein production chain.
Ribas notes that qualifying for a new market has a very strong reputational effect due to the standardization of regulatory requirements and the Canadian consumer.
“This achievement is a testament to our quality, our recognized safety for health and the competitiveness of our product, so Brazilian producers, agribusiness and the government should celebrate it,” says the leader.
right moment
The opening is very timely because it comes at a time when production costs are high and the domestic market is closed due to inflation, unemployment and other factors.
Canada is a major producer and exporter of pork. In 2021, it was the third largest exporter with 1.5 million tons shipped to various markets. Despite this, it also imports an average of 250 thousand tons annually.
Negotiations between exporters and importers of the two countries should begin in the coming days. Sindicarne’s president believes that special products will be created to suit the Canadian market, such as the noble cut and the premium line.
Initially, the focus of negotiations should also be on the belly and ribs, cuts that are highly valued in this country. The guiding principle is to look for an additional approach that fills the gaps that may be left by local producers.
Source: Ndmais