Netflix, one of the most influential audiovisual companies in the world, maintains its success (largely) thanks to realities. Names like Rich Women of Beverly Hills or Kardashian They were one of the first to get their catalogue. However, these were not their own works. In recent years, they have found an important target among their subscribers through programs with stamp N. Among them Love is blind, Ultimatum or Playing with fire, all three focused on finding love. More recently, they tried a new approach in which eat land rich women.
Selling sunset This was the first of his bets. reality which follows several women who are Oppenheim Group real estate agents. Their job is to visit luxury homes in downtown Los Angeles, list them for sale, throw parties, and sell these fabulous mansions. Accepting, of course, exorbitant commissions.
Additionally, this procedure is performed with looks which became more and more excessively. That is, If you start with miniskirts and heels In the sixth season we are already talking about feathers, volumes, sequins… almost at the catwalk level. This is also important for reality the problems they have among themselves and with their partners. Giving wings It’s a cliché that when a group of women gets together, problems always arise., Selling sunset lives off conflict.
Their dramas are going in the wrong direction.
A factor that is of particular interest given that the main characters semi-celebrities in the United States. Or whatever they would say B-listerspeople who are not superstars but are famous. Main character Selling sunset This is Chrishell Stause, former actress. All my children, days of our livesand when the show began, she was married to actor Justin Hartley.
However, their divorce is part of the end of the first season. we see her devastated, returns home to her family, but also how her colleagues question the veracity of her reactions. That’s why, Selling sunset take it real problems move to the officeand that its protagonists serve as bait for viewers craving that perfect mix.
The mix I had Sex in New York: leading women, spicy stories, rich circles and looks idyllic Now fantastic he’s too small for us and we are fascinated by the scenic reality of these magnificent real estate agents. Of course, not everything is prepared, but, as some actors have said, this creates situations for “to evoke the emotions of the main characters”.
Christine Quinn, one of the main characters in the first six seasons, spoke about this. she quickly became a villain. “There are six people who create the narratives, and depending on how our lives change in the real world, they can spin the storylines,” he explained on the podcast. Call her dad.
Their stories make headlines around the world reality
The other drama they tell is Amanza Smith, former partner and mother of Ralph Brown’s childrenformer American football player who disappeared in 2019. In fact, his story permeates the second season of the series. reality. Although the main character initially wanted to keep him away from television, she admitted that it was impossible to hide the emotional roller coaster she was going through.
Neither his family nor friends have any information about the whereabouts of Ralph Brown. The last thing Amanza Smith heard from him was an email saying He told him it was “not safe” for the children to be with him.. A message that made no sense since just a few days ago he had been with his children and had always been a good father, present and attentive.
Another story that made it directly to the media concerned Heather Rae Young, another real estate agent, and her relationship with TV presenter Tarek El Moussa.
Is it profitable for a brand to be in reality?
The number of fights between real estate agents doesn’t seem to bother them agency owners Jason and Brett Oppenheim open new branches. And new offices are also new realities: after success Selling sunset on Netflix, the content platform gave the go-ahead for Selling OS.
Difference? Another cast from Beverly Hills and mansions in Orange County, a particularly wealthy area that served as the setting for the 2000 episode OK.. At the same time, the team is led by Tyler Stanaland, who in the first season He was still married to actress Brittany Snow.main character Pitch perfect. But like Chrishell Stause, we watched her marriage fall apart.
That he has Selling OC who doesn’t have Selling sunset It’s a more diverse cast. Despite most men are in couples, continues to lead to trouble. Some of them even occur at corporate events or on work trips, resulting in some agents fighting loudly in one of the mansions that are going to be sold.
How do commissions work? Selling sunset And Selling OC?
And yet, in Sunset Boulevard and Orange County, they manage to sell million-dollar houses. The impressive commissions we mentioned break down as follows: If the house is worth 10 million, the 5% commission would be 500,000., which in turn would split into two parts. One half is for the person representing the buyer and the other half is for the agent managing the sale—two roles sometimes played by the same person.
After this split, the remainder is distributed 70/30, with the largest percentage going to the real estate agent and the smallest percentage to the Oppenheim group. That is, if one of the girls manages to sell one of the properties she represents to one of her clients. will keep 70% of this 5%: about 350,000.
However, you have to keep in mind that they don’t often sell houses over $10 million. In fact, there are less than 1 million on their website, which shows that they don’t always deal with billionaires. That’s why, When they make a seven-figure deal, they celebrate in style. because this is an important milestone.
Source: El Independiente