In field gains cruising speed in the process of acquiring 224 chain stores Day, with which he intends to take his proximity strategy one step further and gain access to provinces where he was not. A total of 65 supermarkets are located in Castile and León, 42 in Madrid, 41 in Aragon, 31 in Asturias, 23 in Galicia, 13 in the Basque Country, six in Cantabria, two in Navarre and one in Castile-La Mancha.

Having received the nod from the Competition, the French-origin brand has already begun work on reforming and adapting its stores to rivals in Madrid, Valladolid, Zaragoza and Santander. Except in specific cases, he does not plan to make deep changes to the premises, but is committed to rapid reforms that avoid closing the premises for more than a week.

However, the company does not disclose the cost of adapting the spaces. Company sources say that in those Dia establishments where there were check-in counters, fresh food with the participation of employees, this modality will be preserved. And in stores where it was not, this service could even be offered. In any case, it will not be deleted.

The purchase, which will result in Alcampo having 539 stores in Spain, includes the transfer of employees. The total number of employees of the company will increase from 20,000 to 23,300 people. Initially, the agreement provided for the purchase of 235 stores, but after consideration CNMC and negotiations between both operators remained at 224.

The original price of the transaction was 267 million, although Alcampo is limited to admitting that with a decrease in the number of establishments, the operation has finally become “lower in cost.” Two logistics warehouses will also be acquired from the Dia group in the city of Valladolid. villanublawhich will undergo a transformation process in April.

“This operation is a unique opportunity to realize our physical growth in close proximity,” Eduardo Latorre, director of brand and customer relations at Alcampo, told reporters this Friday.